We are looking to hire for a Web Developer / SEO /SEM expert to manage all search engine optimization and marketing activities.
Will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Web developer responsibilities include building our website from concept all the way to completion from the bottom up, fashioning everything from the home page to site layout and function.
Following are jobs roles and task:
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Write well designed, testable, efficient code by using best software development practices
Create website layout/user interface by using standard HTML/CSS practices
Integrate data from various back-end services and databases
Gather and refine specifications and requirements based on technical needs
Create and maintain software documentation
Be responsible for maintaining, expanding, and scaling our site
Stay plugged into emerging technologies/industry trends and apply them into operations and activities
Cooperate with web designers to match visual design intent
Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Hands-on experience with network diagnostics, network analytics tools
Basic knowledge of Search Engine Optimization process
Aggressive problem diagnosis and creative problem solving skills
Strong organizational skills to juggle multiple tasks within the constraints of timelines and budgets with business acumen
Ability to work and thrive in a fast-paced environment, learn rapidly and master diverse web technologies and techniques.
BS in computer science or a related field